Privacy Policy

TRUESKIN DERMATOLOGY AND SURGERY
NOTICE OF PRIVACY PRACTICES

THIS NOTICE DESCRIBES HOW MEDICAL INFORMATION ABOUT YOU MAY BE USED AND DISCLOSED AND HOW YOU CAN GET ACCESS TO THIS INFORMATION.

TrueSkin Dermatology and Surgery (TrueSkinMD) is committed to protecting your privacy. The following Privacy Policy governs the online information collection practices of https://TrueSkinMD.com (the “Website”).

PLEASE READ IT CAREFULLY

Each time you visit a healthcare provider, a record of your visit is made. Typically, this record contains your symptoms, examination and test results, diagnoses, treatment, a plan for future care or treatment, and billing related information. Respect for our patients’ health information and the privacy thereof is highly valued at The Dermatology Group, PC (the “TrueSkinMD” or “We”). Not only is it what our patients expect, it is the right way to conduct health care.

The Health Insurance Portability & Accountability Act of 1996 (the “Act”) is a Federal program that requests that all medical records and other individually identifiable health information used or disclosed by us in any form, whether electronically, on paper, or orally are kept properly confidential in accordance with the Privacy, Security, Breach Notification and Enforcement Rules at 45 C.F.R. Parts 160 and 164 (the “HIPAA Rules”). This Act gives you, the patient, the right to understand and control how your personal health information is used.

As required by HIPAA, we prepared this explanation of how the TrueSkinMD is required by law to maintain the privacy of your health information and to provide you with notice of the TrueSkinMD’s legal duties and privacy practices with respect to your health information. Some examples of personal health information include information about your past, present or future physical or mental health condition, genetic information, or information about your health care benefits under an insurance plan, each when combined with identifying information such as your name, address, social security number or phone number. The TrueSkinMD is required to abide by the terms of the Notice currently in effect as may be modified by applicable law or as otherwise agreed to by you and the TrueSkinMD.

I. WEBSITE USE

By visiting and using the Website, you agree that your use of our Website, and any dispute over privacy, is governed by this Privacy Policy and our Terms of Service. We may need to change our Privacy Policy at some point in the future; in that case we will post the changes to our Privacy Policy on the Website and update the effective date to reflect the date of the changes. If you use the Website after we post any changes, you accept the Privacy Policy as modified.

How we collect and use information

You do not have to identify yourself or provide your name, address, telephone number, e-mail address (“Personal Information”) to use the Website.

If you should choose to give us your Personal Information, you will generally decide how much information to provide. We may ask for your e-mail address, thoughts and comments. We may use your e-mail address to provide you news and information about Adobe Rock Ranch.

Our general policy is not to make your Personal Information available to anyone other than our staff, authorized contractors, and agents. We may make Personal Information available to other like-minded organizations and organizations with similar objectives and viewpoints.

We may treat your first name, city, state, and any comments as Public Information. We may make your comments along with your first name, city, and state available to the public.

Non-identifiable website visitor data may be collected and used in aggregate to help shape, direct, and improve content of the Website.

Cookies and Web Beacons

We may use “cookies” and “web beacons” to enhance your experience with the Website. A cookie is a small piece of data sent from a website and stored in a user’s web browser while the user is browsing that website. Every time the user loads the website, the browser sends the cookie back to the server to notify the website of the user’s previous activity. A web beacon (or pixel tag) is an often transparent graphic image (usually no larger than 1 pixel x 1 pixel) that is placed on a website or in an e-mail that is used to monitor the online behavior of the user visiting the website or sending the e-mail. Adobe Rock Ranch may use cookies and web beacons to measure aggregate web statistics, such as collecting the number of Users to the Website, the number of repeat Users and the most popular webpages, the location and time when Users visit the Website, and for other purposes. You may choose to set your web browser to refuse cookies, or to alert you when cookies are being sent. If you do so, however, some parts of the Website may not function properly.

IP Addresses and Log File Data

The IP address is the location of your computer or network on the Internet. We log your IP address for systems administration and troubleshooting purposes. We also use page hits in the aggregate to track the popularity of pages that people visit in order to improve the quality of the Website.

Opting Out Information

Subscribers to our email list may terminate their subscriptions via a link at the bottom of each email sent from media@adoberockranch.com

Changes to Your Information

You may change your subscriber information or change your information, at any time by contacting us at media@adoberockranch.com

Children’s Privacy Statement

To help ensure the safety and privacy of children, we comply with the Children’s Online Privacy Protection Act of 1998. We do not knowingly allow children under the age of 13 to publicly post or otherwise distribute personally identifiable contact information through the Website. The Website is not intended to solicit information of any kind from children under the age of 13, and we have designed it to block our knowing acceptance of information from children under the age of 13 whenever age-related information is requested. If we become aware that we have inadvertently received personally identifiable information from a user under the age of 13 as part of the Website, we will delete such information from our records.

Security

The Website has a number of security measures in place to protect against the loss, misuse or alteration of the information under our control. Computer systems have restricted access limited only to those persons and organizations necessary to its proper functioning. This access applies to all electronic and physical security measures. Highly sensitive data including credit card information is additionally secured through the use of encryption, such as the Secure Sockets Layer (SSL) protocol. Our servers are located in a locked, secure environment.

Links

The Website may provide links to a limited number of other websites whose privacy policies we do not control. TrueSkinMD is not responsible for the content or privacy policies of other websites. When you access another website through the links on this Website, the use of any information you provide is governed by the privacy policy of the operator of the website you are visiting, so please be sure to read the privacy statements for each website you visit. If a user is browsing in Do Not Track mode, the website will only collect your personally identifiable information if you voluntarily provide that information.

II. USES AND DISCLOSURES OF PROTECTED HEALTH INFORMATION.

There are some situations when the TrueSkinMD does not need your written authorization before using your health information or sharing it with others as briefly explained below. For more information regarding your rights please see the information provided at: https://www.hhs.gov/hipaa/for-individuals/guidance-materials-for-consumers/index.html

For Treatment: The TrueSkinMD may use or disclose your health information to provide, coordinate and manage your treatment or services. We may disclose your health information to other doctors, nurses, technicians (e.g. clinical laboratories or imaging companies), medical students, or other personnel who are involved in your care. We may communicate your information either orally, in writing by mail, or facsimile. We may also provide a subsequent healthcare provider with copies of various reports that should assist him or her in treating you. For example, your health information may be provided to a care provider to whom you have been referred so as to ensure that the doctor has appropriate information regarding your previous treatment and diagnosis.

For Payment: We may disclose health information about your treatment and services by the TrueSkinMD to bill and collect payment from you, your insurance company or a third party payer. For example, we may need to give your insurance company information before it approves or pays for the health care services we recommend for you.

For Health Care Operations: We may use or disclose, as needed, your health information in order to support our business activities. These activities may include, but are not limited to, quality assessment activities, employee review, licensing, legal advice, accounting support, information systems support and conducting or arranging for other business activities. In addition, we may also call you by name in the waiting room when your care provider is ready to see you. We may use or disclose your health information, as necessary, to contact you to remind you of your appointment by telephone, reminder card, text message, or email.

Business Associates: We may disclose your health information to contractors, agents and other “business associates” who need the information in order to assist us with obtaining payment or carrying out our business operations. For example, a billing company, an accounting firm, or a law firm that provides professional advice to us are considered our business associates.

General Uses and Disclosures: We may use or disclose your health information to the extent that law requires the use or disclosure for the following purposes and as more fully permitted or required under the HIPAA Rules: (i) public health activities and purposes to a public health authority; (ii) to a person/company subject to the jurisdiction of the U.S. Food and Drug Administration (FDA); (iii) to a person who may have been exposed to a communicable disease or may otherwise be at risk of contracting or spreading the disease or condition; (iv) to a public health authority that is authorized by law to receive reports of abuse or neglect; (v) to a health oversight agency for activities authorized by law, such as audits, investigations, and inspections; (vi) in the course of a judicial or administrative proceeding in response to an order of a court or administrative tribunal; (vii) for law enforcement purposes; (viii) to a coroner or medical examiner for identification purposes, determining cause of death or for the coroner or medical examiner to perform other duties authorized by law; (ix) if We believe that the use or disclosure is necessary to prevent or lessen a serious and imminent threat to the health or safety of a person or the public; (x) use or disclose the health information of individuals who are Armed Forces personnel and to disclose your health information to authorized federal officials for conducting national security and intelligence activities; (xi) to comply with workers’ compensation laws and other similar legally established programs and/or as may be required by your workers compensation insurance coverage; (xii) if you are an inmate of a correctional institution or under the custody of a law enforcement official to such institutions; (xiii) for research purposes; (xiv) to provide legally required notices of unauthorized access to or disclosure of your health information that may include appropriate governmental agencies; (xv) to the Secretary of the Department of Health and Human Services to investigate or determine the TrueSkinMD’s compliance with the requirements of applicable law and regulations; (xvi) proof of immunization to a school about a student or prospective student of the school, as required by State or other law; and (xvii) if you need emergency treatment or if We are required by law to treat you. While We will take reasonable steps to safeguard the privacy of your health information, certain disclosures of your health information may occur during or as an unavoidable result of our otherwise permissible uses or disclosures of your health information.

III. USES AND DISCLOSURES OF PROTECTED HEALTH INFORMATION PERMITTED WITHOUT AUTHORIZATION BUT WITH AN OPPORTUNITY FOR YOU TO OBJECT.

We may use or disclose your health information for any of the purposes described in this section unless you affirmatively object to or otherwise restrict a particular release. Please direct any written objections or restrictions to the Privacy Officer.

Appointment Reminders: We may use and disclose your health information to contact you as a reminder that you have an appointment for treatment or health care with the TrueSkinMD or other provider.

Test Results and Other Protected Health Information: In order to communicate with you regarding your health care, We may leave messages on your answering machine or with family or friends who may answer your phone with test results and other health information.

Treatment Alternatives/Health-Related Benefits: We may use and disclose your health information to tell you about or recommend possible treatment options or alternatives that may be of interest to you and about health-related benefits or services that may be of interest to you.

Individuals Involved in Your Care or Payment for Your Care: We may release your health information about you to any person the TrueSkinMD determines, in the TrueSkinMD’s reasonable discretion, to be involved in your care and/or payment. In addition, We may disclose your health information about you to an entity assisting in a disaster relief effort so that your family can be notified about your condition, status and location.

IV. USES AND DISCLOSURES OF PROTECTED HEALTH INFORMATION THAT REQUIRE YOUR AUTHORIZATION

The following use and disclosures of your health information will only be made pursuant to us receiving a written authorization from you:

Most uses and disclosure of psychotherapy notes (except as permitted or required under the HIPAA Rules);
Uses and disclosure of your health information for marketing purposes, unless the marking is either: (a) a face-to-face communication made by the TrueSkinMD to you; or (b) a promotional gift of nominal value provided by the TrueSkinMD; or as otherwise may be permitted by the HIPAA Rules;
Disclosures that constitute a sale of your health information, except as permitted under the HIPAA Rules; and
Other uses and disclosures not permitted or required as set forth in this Notice or as required under the HIPAA Rules or applicable federal or state law.
You may revoke such authorization in writing and we are required to honor and abide by that written request, except to the extent that we have already taken actions relying on your authorization.

V. PATIENT RIGHTS.

Right to Inspect and Copy Records: You have the right to inspect and copy your health information that is contained in a “Designated Record Set” as defined under the HIPAA Rules. To inspect and copy your health information, you must submit your request in writing to the Privacy Officer. If you request a copy of your health information, We may charge a fee for the costs of copying, mailing and other supplies associated with your request as permitted by applicable law including, without limitation, the HIPAA Rules and any applicable state law. We may deny all or part of your request to inspect and copy your health information in certain very limited circumstances as set forth under the HIPAA Rules or other applicable state or federal law. Any denials shall be made in writing, containing a statement concerning your rights and the process for filing a complaint with the TrueSkinMD and/or to the Secretary of the federal Department of Health and Human Services.

Right to an Electronic Copy of Electronic Medical Records: You have the right to request that an electronic copy of your record be given to you or transmitted to another individual or entity. We will make every reasonable effort to provide access to your health information in the form or format you request if it is readily producible in such form or format. If your health information is not readily producible in the form or format you request, your record will be provided in either the TrueSkinMD’s standard electronic format or if you do not want this form or format, a readable hard copy form. Ask the Privacy Officer what is required to make the request. We will provide the copy within thirty (30) days of your request. We may charge a reasonable, cost based fee as permitted under the HIPAA Rules.

Right to Amend Records: If you feel that the health information We possess about you is incorrect or incomplete, you may ask us to amend the information by submitting a request in writing. You have the right to request an amendment for as long as we keep the information. We may deny your request for an amendment under certain conditions permitted under the HIPAA Rules and if this occurs, you will be notified of the reason for the denial.

Right to An Accounting of Disclosures: You have the right to receive an accounting of certain disclosures of your health information made by the TrueSkinMD in the six years prior to the date on which the accounting is requested. Such right to accounting, however, does not extend to disclosures made to you, pursuant to an authorization, incident to a use or disclosure otherwise permitted or required, for treatment, payment and health care operations, to family members or friends involved in your care, for notification purposes, for national security or intelligence purposes, to correctional institutions or law enforcement officials in custodial situations, or as part of a limited data set in accordance with applicable law. To request an accounting of disclosures to which you are entitled, you must submit your request in writing to the TrueSkinMD’s Privacy Officer. Your request must state a time period that may not be longer than six years. The first list you request within any consecutive 12-month period will be without charge, upon your written request. For subsequent requests for an accounting within the 12-month period the TrueSkinMD may charge a reasonable cost based fee.

Right to Receive Notification of a Breach: You have the right to be notified no later than sixty (60) days (or sooner as required under applicable law) of the discovery of a breach of your unsecured health information if required under the HIPAA Rules or other applicable law.

Right to Request Restrictions: You have the right to request a restriction or limitation on the health information the TrueSkinMD uses or discloses about you for treatment, payment or health care operations. Although the TrueSkinMD is not required to agree to your request regarding restrictions of your health information for treatment, payment or healthcare operations (except as provided below). If We do agree, We will comply with your request unless the information is needed to provide you emergency treatment. In addition, restrictions agreed to by the TrueSkinMD are not effective to prevent uses or disclosures permitted or required below. Your request for restrictions should be made in writing to the TrueSkinMD’s Privacy Officer. In your written request, you should identify: (i) what information you want to limit; (ii) whether you want to limit the TrueSkinMD’s use, disclosure or both; and (iii) to whom you want the limits to apply (for example, disclosures to your spouse, relative, etc.).

However, the TrueSkinMD must agree to your request to restrict disclosure of health information about you to a health plan if: (A) the disclosure is for the purpose of carrying out payment or health care operations and is not otherwise required by law; and (B) the health information pertains solely to a health care item or service for which you or person (other than the health plan) on your behalf, has paid the TrueSkinMD in full.

Right to Request Confidential Communications: You have the right to request that We communicate with you about health matters by alternative means or at alternative locations. For example, you can ask that We only contact you at work or by mail. Any such request must be made in writing to the Privacy Officer and must specify how or where you wish to be contacted. We will not ask you the reason for your request and will accommodate all reasonable requests.

Right to Receive a Paper Copy of This Notice: You have the right to a paper copy of this notice. You may ask us to give you a copy of this notice at any time. Even if you have agreed to receive this notice electronically, you are still entitled to a paper copy of this notice at your written request.

Right to Have Someone Act on Your Behalf: You have the right to name a personal representative who may act on your behalf to control the privacy of your health information.
Use and Disclosures Where Special Protections May Apply: Some kinds of information, such as alcohol and substance abuse treatment, HIV-related, mental health, psychotherapy, and genetic information, are considered so sensitive that state or federal laws provide special protections for them. Therefore, some parts of this general Notice may not apply to these types of information if other federal or state laws require additional restrictions or other requirements.

Use and Disclosures Where Special Protections May Apply: Some kinds of information, such as alcohol and substance abuse treatment, HIV-related, mental health, psychotherapy, and genetic information, are considered so sensitive that state or federal laws provide special protections for them. Therefore, some parts of this general Notice may not apply to these types of information if other federal or state laws require additional restrictions or other requirements.

VI. CHANGES TO THIS NOTICE

The TrueSkinMD reserves the right to change, modify or otherwise revise this Notice at any time. In addition, the TrueSkinMD reserves the right to make the revised or changed Notice effective for the health information We already have about you as well as any information We receive in the future. We will post a copy of the current Notice in the TrueSkinMD’s office(s). The Notice will contain on the first page, in the top right-hand corner, the effective date.

VII. COMPLAINTS

If you believe your privacy rights have been violated, you may file a complaint with the TrueSkinMD or with the Secretary of the Department of Health and Human Services. To file a complaint with the TrueSkinMD, contact the TrueSkinMD’s Privacy Officer. All complaints must be submitted in writing. You will not be penalized for filing a complaint. Neither the TrueSkinMD nor any of its personnel shall retaliate against you for filing such a complaint. The Secretary of the Department of Health and Human Services can be contacted at:

U.S. Department of Health and Human Services
Office for Civil Rights
200 Independence Avenue, S.W.
Washington, DC 20201
1-877-696-6775
www.hhs.gov/ocr/privacy/hipaa/complaints/

VIII. LEGAL DUTIES – GENERAL

Consistent with the above, the TrueSkinMD is required by law to maintain the privacy of health information, to provide individuals with notice of the TrueSkinMD’s legal duties and privacy practices with respect to health information, and to notify affected individuals following a breach of unsecured protected health information.

IX. CONTACT INFORMATION

Questions, comments and requests regarding the matters described in this Notice should be directed to the TrueSkinMD Main Office.

TrueSkin Dermatology and Surgery
10011 Centennial Pkwy Ste. 200
Sandy, Utah 84070
801-255-7546